With the keynote speaker, CEO of SAS; Dr Jim Goodnight, Leading the show, the SAS Forum was a hit! Filling all four floors of the Sydney Hilton function rooms, the crowd arrived on the morning of the 12th of August to soak up industry insight.
M&a’s implementation of a pre-event communications strategy for the paid event resulted in over one thousand guests in attendance.
The McCorkell team, headed by Jacqui, had everything running smoothly from start to finish. After being dazzled with a fire show that punctuated the arranged seminars and panels the guests left with an abundance of knowledge divulged by SAS speakers.
An even sweeter touch than the delicious bite sized nibbles provided were the individual SAS bags filled with information and supplies to equip each guest for the event. The forum even got a mention in the financial review on the 13th August issue. All in all a great day!